Insight Transforms In-Store Experience for Large Retailers
TEMPE, ARIZ.-- With consumers increasingly demanding personalized in-store retail experiences that reflect their unique needs, Insight, Inc. (Nasdaq:NSIT), today announced several leading retailers have completed comprehensive Retail Ready programs to refresh their retail store technology infrastructure to improve their customers' online and in-store experiences, without ever closing their doors.
"Retailers are working hard to build consumer loyalty and strike the perfect balance between the allure of brick-and-mortar locations and the convenience of online and mobile technology," said Mike Gaumond, senior vice president, Insight Services. "To attract and keep customers in stores and convert those visits to purchases, retailers are looking to provide a consistent shopping experience across every location and every screen. Technology is essential to making this possible."
Insight's Retail Ready strategy covers the planning, design, installation and management of technology that allows retailers to provide better, more attentive service, while consumers gain greater convenience and a more immersive shopping experience. In addition to traditional point-of-sale, wireless, and server/storage/network infrastructure, the key Retail Ready solutions for improving the shopping experience which can be implemented without store disruption include:
- Mobile Point of Sale - a mobile platform for in-store sales associates to improve consultative sales; integrate with online channels and take product inventory.
- Expedited checkout - specialized checkout counters with scanners, image recognition, and voice recognition used to expedite the process and reduce checkout staff.
- In-store analytics - in-store technology to identify customer behavior and traffic patterns and demographics.
- Digital signage - consumer-aware, dynamic in-store signage.
- Customer mobile app - mobile applications to enable customers to interact within the store, including scheduling or checking into in-store services, loyalty program integration and identification, interaction with in-store pickup of online orders, and enabling customers to check themselves out and pay via dedicated POS aisle.
Retail Ready: Technology at Work for Regis Corporation and Red Wing Shoes
Regis is a leading hair salon chain with nearly 10,000 salons operating under brands ranging from Super Cuts to Cost Cutters. Insight was engaged by Regis to refresh the network infrastructure, server, wireless and points of sale in over 2,000 U.S., Canada, and Puerto Rico SmartStyle salons located in Wal-Mart stores. The project deployed standardized, state-of-the-art technology across every location, allowing Regis to efficiently serve more guests in the salon and deliver an improved customer service experience enterprise-wide.
Red Wing Shoes is an iconic American footwear company with approximately 400 retail locations across the United States and Canada. The company retained Insight to update Red Wing's in-store IT infrastructure. The two phase project delivers standardized technology across every location, enabling Red Wing to own the customer experience ultimately driving in-store traffic and sales upward.
The success of the Retail Ready program was announced during Insight's Synergy 2015, the company's annual partner forum.
For more information on Insight or to attend the symposium, please visit http://www.insight.com/us/en/solutions/multi-site-deployment.html or call 800-INSIGHT.
Insight Enterprises, Inc. is a leading technology provider of hardware, software and service solutions to business and government clients in North America, Europe, the Middle East, Africa and Asia-Pacific. Insight is focused on helping organizations move technology goals forward in the areas of Office Productivity, Unified Communications and Collaboration, Mobility, Network and Security, Data Center and Virtualization, Data Protection and Cloud. Insight has sold over seven million business and public sector client cloud seats across the globe. With approximately 5,200 teammates worldwide, Insight is ranked No. 483 on the 2014 Fortune 500 and generated sales of $5.1 billion for the year ended December 31, 2013. For more information, please call 1.800.INSIGHT (1.800.467.4448) in the United States or visit www.insight.com. NSIT-M